Page 12 - CBW Handbook March 2019
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ARTISTIC
The Artistic Environment {A} is one that is free and open, encouraging creativity and personal expression.
This environment offers much freedom in developing products and answers. Examples of occupations in which people can use creative
and unconventional ways to express themselves are musician, fine artist, and freelance writer. Such settings allow people to dress the
way they wish, keep few appointments, and structure their own time. These work places encourage personal and emotional expression
rather than logical expression. If tools are used, they are used to express oneself (for example, a clarinet or a paintbrush) rather than as
a means to complete a task (for example, an electric drill or a wrench).
The Artistic Personality Type - The Artistic person likes the opportunity to express him or herself in a free and unsystematic way
creating music, art, or writing. Such people may use instruments to do this, such as a violin, the voice, sculpting tools, or a word
processor. They are likely to want to improve their ability in language, art, music, or writing. Originality and creativity are particularly
important in expression. To use a paint-by-numbers kit would be deeply offensive to an Artistic type, who needs and desires the
opportunity to express herself or himself in a free and open manner. A pure Artistic type would dislike technical writing and would
prefer writing fiction or poetry.
SOCIAL
The Social Environment {S} is one that encourages people to be flexible and understanding of each other, where people can work with
others through helping with personal or career problems, teaching others, affecting others spiritually, and being socially responsible.
The Social environment emphasizes human values such as being idealistic, kind, friendly, and generous. These ideals most commonly
exist in the education, social services, and mental health professions. Examples of these occupations are elementary school teacher,
special-education teacher, high school teacher, marriage counsellor, counselling psychologist, speech therapist, school superintendent,
and psychiatrist.
The Social Personality Type - The Social person is interested in helping people through teaching, helping with personal or vocational
problems, or providing personal services. Social people enjoy solving problems through discussion and teamwork rather than through
delegation. Preferring to talk and resolve complex problems that may be ethical or idealistic in nature, they often choose to avoid
working with machines. They seek out environments where they can use verbal skills and social skills, such as in education, welfare, and
mental health.
ENTERPRISING
The Enterprising Environment {E} is one where people manage and persuade others in order to attain organizational or personal
goals. These are situations where finance and economic issues are of prime importance and risks may be taken to achieve rewards. In
such an environment, people tend to be self-confident, sociable, and assertive. It’s an environment where promotion and power are
important, and persuasion and selling take place.
Examples of Enterprising environments are sales work, buying, business management, restaurant management, politics, real estate, the
stock market, insurance, and lobbying. All of these environments provide the opportunity for power, status, and wealth.
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